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Account Strategy and Plan Template

Winning the account starts with an account strategy or plan.

An Account Strategy is the difference between a well run account and flapping in the wind.

If the account vision is the compass of account management, then account plans are the ship. Account plans are where the execution happens. It’s the engine to successful account management.

The difference in winning an account and just bouncing around in an account starts with a plan. 

The Account Strategy & Territory Plan will help you get your arms around your account and determine the best approach to: 

  • Increasing wallet share 
  • Driving new revenue 
  • Avoiding account declines 
  • Identifying new opportunities 
  • Improving relationships 
  • Evaluating sales rep capabilities 
  • Winning in an account 

Download the account strategy and planning template now.  It’ll make a HUGE difference.

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The Gap Selling Method course is anything but basic. This class is built to take your sales organization to a new level of sophisticated, professional sales.

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People don’t buy from people they like. No! Your buyer doesn’t care about you or your product or service. It’s not your job to overcome objections, it’s your buyer’s.

Closing isn’t a skill of good salespeople; it’s the skill of weak salespeople. Price isn’t the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades.

For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid such as: long sales cycles, price objections, no decision, prospects going dark, last minute feature requests, and more. Success at sales requires more than a set of tactics.

Salespeople need to understand the game of sales, how sales works, and what the buyer is going through in order to make the decision to buy (change) or not to buy (not change). Gap Selling is a game-changing book designed to raise the sales IQ of selling organizations around the world.

In his unapologetic and irreverent style, Keenan breaks down the tired old sales myths causing today’s frustrating sales issues, to highlight a deceptively powerful new way to connect with buyers. Today’s sales world is littered with glorified order takers, beholden to a frustrated buyer, unable to influence the sale and create value.

Gap Selling flips the script and creates salespeople with immense influence at every stage of the buying process, capable of impacting the sales metrics that matter:

  • Shorter Sales Cycles
  • Increased Revenue
  • Elevated Deal Values
  • Higher Win Rates
  • Fewer No Decisions
  • More Leads
  • and Happier Buyers

Gap Selling elevates the sales world’s selling IQ and turns sales order takers into sales influencers.