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Cold Email Prompting Guide

The step-by-step AI prompting system from Chapter 15

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What's Inside

01

Problem Identification Chart Builder

Feed AI your company name, website, and product. Get back a structured table, each row mapping one business problem your buyer faces, its specific root cause, and the full downstream impact it creates.

02

Signal-Finding

Use your PIC to identify the 10 strongest, most observable buying signals for your ICP — with specific instructions on where to find them.

LinkedIn Jobs, earnings transcripts, funding announcements, job descriptions, G2 reviews.

03

Cold Email Master Prompt

A structured AI prompt that produces 50–120 word cold emails built around a specific signal, a real business problem, and a low-friction ask.

Includes tone rules, hard formatting constraints, and the exact structural sequence the Gap Prospecting framework demands.

04

Cold Email Scoring + Re-Prompting System

Score every email 1–5 across 9 elements: subject line, opener, relevance, bridge, problem framing, intrigue, offer, CTA, and formatting.

For any element that isn't a 5, the guide gives you the exact re-prompt cue to fix it.

The Training Behind the Framework

Individual Training
The complete self-paced course built on everything in the book. Buyer psychology, ICP targeting, list building, cold calling, cold email, LinkedIn, sequencing, and AI.
  • Covers every section of the Gap Prospecting methodology
  • Built for sellers and AEs ready to own their pipeline
  • Worked examples, frameworks, and templates at every step
Coming Soon
Team Rollout
A full implementation of the Gap Prospecting methodology for revenue teams of 20 or more. Live facilitation, custom build around your ICP, your product, and your current pipeline gaps.
  • Live facilitation for your full seller and BDR org
  • Custom-scoped to your team size and GTM motion
  • Roleplays and exercises built specifically for your team

Ready to Rethink Outbound?

Gap Prospecting is the blueprint for a new era of top-of-funnel.