A Sales Growth Company Logo

Noted Analytics

Stop revenue from slipping through the pipeline.

People We Work With:

The Forecast Is Broken

Far too often, the forecast, something meant to be driven by data, is built on confidence instead. Reps base their numbers on how they feel about a deal. Managers review those updates, add their own judgment, and adjust the roll-up. Executives build plans on top of that filtered optimism.

The real buyer data, what was said, what changed, and what’s at risk, stays buried in call notes, Slack messages, and shared docs that never make it into the CRM. Each team sees part of the picture, but no one sees the whole thing.

Noted Analytics brings those details together. It connects the information scattered across your sales process and gives leaders a complete, evidence-based view of deal health and pipeline performance.

What It Does — AI That Turns Conversations Into Deal Intelligence

Noted uses AI to extract critical buyer data (BID data) from every interaction. It identifies problems, impacts, root causes, metrics, risks, and commitments directly from calls, notes, and meeting summaries.

That information is automatically mapped into your CRM and aligned to your chosen methodology. Metrics populate MEDDICC fields. Problems, impacts, and root causes align to Gap Selling. Each framework stays structured, searchable, and visible across your pipeline.

Noted’s AI then evaluates the quality of that data. It reviews clarity, completeness, and buyer alignment, providing real-time feedback that helps reps improve discovery, sharpen diagnosis, and keep deals moving forward.

With every interaction analyzed, teams gain a complete picture of deal health and pipeline performance.

“There are 15 things we need to know on every opportunity. We may win a deal if we don’t know them all. But we’ve never lost a deal when we do.”

Darren Gloster, Arms Reliability – COO

How It Changes Forecasting and Deal Management

For the first time, forecasts reflect what’s actually happening in deals. Noted captures live buyer data from every conversation, turning it into structured insight that updates in real time.

As BID data grows and deal quality improves, Noted uses historical patterns — win rates, deal size, and cycle time — to predict outcomes with accuracy. Leaders can see which deals are strong, which need attention, and which are unlikely to close before the quarter ends.

Every deal review, pipeline meeting, and forecast call becomes grounded in evidence. Risk is visible, deal health is measurable, and forecast confidence rises with every data point.

Powering the Problem Centric™ Operating System

Noted Analytics stands on its own — but combined with ASG’s Problem-Centric Operating System, it unlocks an entirely new level of performance.

The OS ensures your enablement, coaching, and process all speak the same problem-first language.
Noted ensures that language is captured, structured, and usable.

Together, they give organizations something they’ve never had before — a single, connected view of buyer data across every deal.
Data that was once scattered, inconsistent, and ignored now drives forecasting accuracy, coaching quality, and GTM alignment.

It’s the end of subjective selling and the beginning of measurable truth.