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Half Full or Half Empty? Company Cheers to 50% CRM Data Entry

A Sales Growth Company
March 20, 2024

DENVER, CO – As the year drew to a close, many orgs had something to celebrate. One such celebration was for what may consider a “historically mediocre” milestone: achieving a 50% CRM data input rate by its’ sales team.

“This is a huge win for us,” said Alex Rivers, one of the overjoyed managers of the team, amidst confetti cannons and a break for the live band. “Most of our reps usually don’t bother with CRM updates, but hitting the halfway mark, it’s a miracle.”

“We’ve had our struggles,” admitted Rivers. “Last quarter, we were excited to reach a 40% input rate, but 50%? This calls for a celebration. Now we know at least half of what’s going on in our deals.”

Sales reps, on the other hand, had mixed feelings. “I guess it’s cool,” said one rep. “I only log in to the CRM when I’m really bored or when the WiFi is down, but I’m good with free food anytime.”

The party featured a ceremonial ‘Logging of the CRM’, where the CEO personally updated a client record, followed by a standing ovation from attendees.

As the party wound down, Rivers was optimistic. “Next year, we’re aiming for 55%, we might even rent a yacht.”

This is a work of satire. According to Noted Analytics and their deal scoring system, deals in green, historically show a 70% win rate. A deal in yellow, only 20%. Succinct CRM information is not optional – get a Noted Dashboard for your team here.

 

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