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Professional Development Resources Articles

We Need More You

How many times have you sat in a meeting agreeing with everything everyone else was saying regardless of whether you agreed with what was being said or not? How many times have you gotten dressed, looked in the mirror and went back to the closet 3 or 4 times to change...
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A Guide to Cold Email

In 2023, only 28% of sales professionals expected to hit quota. 62% of sales teams say their sales process needs work. LinkedIn “sales gurus” keep telling us that outbound is dead, cold email is dead, BDRs roles are in jeopardy. . They’re not dead, the emails we send...
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Standing out as a Salesperson

Beyond the Job Title Yes, I know. You're a sales guy or gal. But who are you? When you attach your name to a salesperson or sales leader, or accountant, or teacher, or plumber or whatever, how does that change the moniker? How is (insert your name) the salesperson...
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What’s an Ideal Customer Profile – How to develop an ICP

Now more than ever, with tight spending layoffs, and increasingly difficult sales processes, it’s vital for businesses to have a deep understanding of their target audience. Developing an Ideal Customer Profile is step 1 in this journey.   What is an ideal...
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